NEXT UP started as a simple idea we couldn’t shake,
Sportswear shouldn’t be complicated and it definitely shouldn’t be average.

After years of being on teams, working with clubs and athletes, I kept seeing the same problems: slow production, confusing pricing, poor communication and gear that never quite matched the vision.

So we set out to build something better.

We created NEXT UP to make custom sportswear easy, reliable and genuinely high-quality.

No hidden costs, no guesswork, not settling for “good enough.”

Every jersey, singlet, hoodie or pack we make is guided by the same belief:
Athletes and Clubs deserve gear that makes them feel confident, performs well and arrives on time.

NU isn’t just a brand, it’s the product of passion, frustration and a commitment to doing things the right way.

We’re proud to work directly with teams to learn about their identity and bring it to life and even prouder to deliver gear they wear with confidence.